Wish You Were Here Swap

This autumn prepare for a transatlantic experience. From August 20th to
September 13th, a celebrated slice of London will descend on New York's Lower East Side, followed in
October by a reciprocal visit to the Newburgh Quarter featuring the Big Apple's best. This is a unique
exchange of 30 independent boutiques reflecting signature trends in the form of fashion, accessories and
lifestyle products set within exciting ‘pop-up' environments. All designers taking part in this project will be
completely new to each city bringing an element of welcome surprise and emphasizing each neighborhood's
design diversity. The Newburgh Quarter and Lower East Side are both renowned for their unique flavor within
a metropolitan environment – both home to a mix of the established and the emerging.
New York Events - The Lower East Side meets London with the unveiling of the Wish You Were Here Pop-up
Shop on 186 Orchard street between Houston and Stanton street. LES multi-generational collaborative
window displays by London stylists are a daily affair as autumn begins in New York, while traditional English tea
parties prelude the LES nightlife scene and in-store activities t