Heidi Klum is suing an unnamed German merchant for selling her fragrance at a discount on eBay, Cosmetics Design Europe reported yesterday. The model-turned-television host is suing for £100,00 and said that selling the fragrance line at a lower price damages her name and brand reputation. The fragrance line is named "Me," and, we suppose, is meant to be a personal representation of Klum-- thus, she is deeply, deeply offended that anything bearing her name (or just "Me") would be sold at less than retail price.

Luxury brands have been in a tizzy over eBay as of late, with L'Oreal, LVMH, and Tiffany & Co. taking legal action against the online auction company because of the sale of fake and discounted goods.

Klum's court case will take place on July 14.