It was announced today that Revlon has signed Jessica Biel to be their new Global Brand Ambassador. The actress follows in the footsteps of other famous beauties who have previously held this position, including Halle Berry, Jessica Alba, Jennifer Connolly, and Elle Macpherson. In addition to starring in future ad campaigns, Jessica will also participate in philanthropic campaigns and charity events sponsored by Revlon.
"Jessica Biel is a beautiful woman and an accomplished actress. Her modern and youthful spirit play to the essence of the Revlon brand. We are very excited to make Jessica part of the Revlon family," Revlon President and CEO Alan T. Ennis said in a statement released today.
In what seems like perfect timing with today's announcement, Jessica was photographed earlier today in her Tribeca neighborhood carrying a Revlon bag."Revlon represents today's modern woman. I am honored to be associated with this strong global brand and to be part of a company that has done so much for women around the world," Jessica said of her new role with the company.
Jessica Biel: Revlon's New Brand Ambassador
By Rachel Strugatz May 1, 2009The beautiful actress joins forces with the cosmetics giant
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